Following the World Cup, companies queue up to sign Mithali Raj and Harmanpreet Kaur.
The former Team India captain, who has invested in entertainment company Flickstree, in conversation with Romita Majumdar & Urvi Malvania.
Piyush Pandey retiring? I'm not going anywhere, says O&M's South Asia executive chairman.
Pocket Aces creates content across 3 channels and reaches over 40 million people weekly on its own properties
Channels across the board from news to general entertainment, music and movies telecast half-hour to one-hour advertorials promoting these products, mainly during non-prime time hours
The movie has attracted 60 brands as merchandise partners and seven media partners
The near term will be challenging, as most will struggle to adapt to the new regime.
At Rs 21 crore, the film recorded the lowest Eid release opening figures for the star since 2012.
The question that is being asked is: Does the GST campaign gain from his all-too-familiar face taking forward its message or will brand fatigue flatten the impact?
Actors and sportspersons are increasingly blacklisting products like colas and fairness creams. Urvi Malvania explores what lies behind the concern among endorsers over brands they promote and how will it impact both.
Godrej group Chairman Adi Godrej describes in an interview to Viveat Susan Pinto the way forward for the conglomerate after the implementation of the GST.
The rush for prohibition and the Supreme Court's decision to ban liquor sales within 500 metres from highways have hurt companies.
The market share of Mondelez, which owns Cadbury, for its premium brands is way ahead of competitors, despite stiff fight in this arena.
Stock clearing to rain discounts on consumers in June ahead of GST rollout.
Iron-rich noodles and vitamin-rich beverages are some products launched by segment majors
NDTV will become a full time infotainment and entertainment channel
Netflix plans local studio in India push. Move comes as rival Amazon Prime Video lines up as many as 18 original shows for India.
How a small-town theatre actor is navigating his way in the world of endorsements, using his Bollywood playbook as a guide.